HELLO! its been very long while....

Hey!!, its been a very long while for not updating my blog. I have been working as intern for 3 months and came back to new semester in university after internship. Today just going to update you guys with my old assignment work which have been done 4 months ago. Looking back my old works made me feel that i am so silly with all those silly mistakes and amateur works done by me.
These are my assignment print ad designs that were made before my internship, Sorry if there's any alignment problem or any amateur color choice.

I used metaphor idea to describe the orphans like the small little stones on the ground being kick around or thrown, abandoned as no one cherish it. But stones are used to build houses which means everyone here do have values, have their worthiness. So, we should also help them to succeed their dreams by providing the guide and education.

 This was describing the tagline message which is "Embrace.Encourage.Educate" using a paper airplane folding steps.Embrace means to take, receive and accept, to adopt. To me , accept can be shown through the gesture of hug or arms. Then i thought of the paper airplane folding steps, there's one is fold inwards, that gesture gives me the feeling of embrace, hug or let in. Encourage with the hands open up the wings of the paper airplane is sort of gesture of encouraging the airplane(orphan) to fly. Lastly, the educate with the hand of throwing paper airplane to fly is showing us how to fly with the hand ready to throw the plan up and foward.

I guess this is more directly deliver the message by the visual. So, i do not need to explain this one =)

Phase 1 of Project 2 - Exhibition Design

the front view of the entrance.

Sketches of the layout plan

Stage

sketch design of the exhibition wall.

Environmental Design Assignment Phase 1 - Research Process

The Design Idea

I am doing on fashion category.The brand I chose is Zara Spring Collection 2011 exhibition.

The metaphor I chose is spring flowers.

I love the images of tree branches as I was inspired by the structure and shape of the branches as the images of the branches looks polygonal and circling.

Study of the Spring colour choices

This is a study for mural wall color choices of the exhibition design. So that I will not pick the wrong colors and also know the range of options for me to pick.

Source: http://www.zazzyartdecor.com/decor_tips/2009_home_color_forecast.asp

 Source: http://www.zazzyartdecor.com/decor_tips/2009_home_color_forecast.asp

 

Source: http://girldir.com/fashion-trends/pantone-fashion-color-reports

I like this concept or idea that i found in Google while doing research. I decided to use this idea in the exhibition as I think is space saving which is good for this small size exhibition.

References of  Zara Shops

Phase 2 of the Owlker Brand Identity Project

Packaging Design with the big "O" from the Owlker name which also function as the holder or handler of the package.

3D rendered of packaging design from 3 different angles

and I made the 3D animation of it for my assignment, kinda noob though haha, hope you may enjoy the video with the link below. Its from my facebook page.

http://www.facebook.com/video/video.php?v=10150095031020073&oid=159773050720520&comments

New update =)

Recently busy doing assignments, still haven't got the time to do any artworks for my own. Anyway, I am happy that i finally got a friend find me to do design for her business assignment. She want me to design a logo for her restaurant business assignment and her group gave the name called " Happy Season/s".

Here's the logo

Here's the mascots, each represent each season.

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Below here are my Media Innovation / Advertising design assignment. The task is to choose a food product that sells in the supermarket and analyse the situation for the market place and SWOT. Then create and design a logo, tagline, voucher/coupon,  paper bag, packaging, 3d modelling and animation for the new product we created.

I chose instant noodle snack and named it Owlker which derived from Owl Rocker. Owl represents the night and rocker means the people who rock/work means night rocker which is my target audience. They are late night workers or study late night and also love midnight snack.

The tagline is " Taste the midnight rocker." which is a metaphor that midnight rocker is the snack food. Means with the midnight rocker (instant noodle snack), your night will be rocked by Owlker, away from the dull working overtime mood.

image above: My previously paper bag design.

My final design for the paper bag.

Thus, the paper bag design  which I chose the background with lines which reminds me or the notebook papers to shows like working or studying days where you need to drop things down, to bring closer to the target audience, at the same time, i put colorful circles with the pattern/texture of the noodle which also represent the shape of the food product and also the colours are to cheer the workers up from their dull working days. The thunders and the moon with stars gives the rocker mood and meaning to relate back to the night rocker concept. Because of target audience is urban workers and students, I added the city buildings. Thunder symbol also gives the meaning of the crispy noodle.

My 3D modelling of the instant noodle snack.

image above: My previously voucher design 

The voucher final design front and back.

the others still are in progress. wish me good luck =)

Zakat Menyuburkan Harta

Hello,  good day everyone!

today the PPZ Zakat tv commercial promo contest result announcement, my group got third prize! thanks to my groupmates, Yun, Cyrus and Wei Kang for making this video together =)

hope you all enjoy =)

new sketch

ermm sorry for lag  and lack of updates, here's one update for the Proton car ad sketch i did for my assignment. Just started my new semester 3 weeks ago..=) comments and critiques are welcome.

MI assignment 2 - Motion Graphic

The assignment for this time is to create a one minute flash with content of launching a new product, something like a trailer or ads. And i chose music album and i chose Amei star for this project and choose her latest album, Amit, Gulilai Amit, her aboriginal name.

MI CNY soft drink ads assignment

Sorry for very very lag of updating this blog, I was busy with my own works and also school works. And this is one of them. To choose a product from 5 products and match with one special events from 5 different events. In the end, I chose soft drink with Chinese New Year event. After many consultations with lecturers and research from internet and precedent studies, here's the result. The reason I choose pheonix instead of dragon or tiger to represent Chinese New Year is too generic and common as I was told by the lecturer so I used pheonix in the end.

This was done by mixed software and media which is photo cutout, Adobe Illustrator, Adobe Photoshop.

Below are the sketches before I get into the final product.

C&C are welcome. =)